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Dhruv singhaniya
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Wed Jan 09, 2019 6:14 pm
As a result, India now has more users of the application — over 200 million, or one in six Indians
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Dhruv singhaniya
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Wed Jan 09, 2019 6:14 pm
than any other country, a WhatsApp spokeswoman said.
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Dhruv singhaniya
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Wed Jan 09, 2019 6:14 pm
That saturation has often led to misuse
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Dhruv singhaniya
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Wed Jan 09, 2019 6:14 pm
Various groups have deployed WhatsApp to spread false news, incite mob violence and manipulate votes during elections in India and other nations
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Dhruv singhaniya
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Wed Jan 09, 2019 6:15 pm
But among Indians who produce
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Dhruv singhaniya
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Wed Jan 09, 2019 6:15 pm
cook or care about food, the service has been a godsend.
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Dhruv singhaniya
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Wed Jan 09, 2019 6:15 pm
In a country where culinary traditions are often spoken but not written,
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Dhruv singhaniya
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Wed Jan 09, 2019 6:15 pm
WhatsApp has provided an open, democratic forum where Indians can share and codify their knowledge and skills, in new ways, and even profit from them.
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Dhruv singhaniya
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Wed Jan 09, 2019 6:15 pm
One of the problems with documenting Indian food is that the people who prepare it”
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Dhruv singhaniya
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Wed Jan 09, 2019 6:16 pm
mainly homemakers, farmers and young cooks — “tend to be less empowered and less formally educated,
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Dhruv singhaniya
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Wed Jan 09, 2019 6:16 pm
said Vikram Doctor, 51, a journalist in Mumbai. “They just don’t document.
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Dhruv singhaniya
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Wed Jan 09, 2019 6:16 pm
They are not comfortable using a computer or blogging, or people just don’t ask them.”
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Dhruv singhaniya
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Wed Jan 09, 2019 6:16 pm
WhatsApp’s interface is simple and unfussy, with easy-to-navigate tabs for messages and calls.
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Dhruv singhaniya
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Wed Jan 09, 2019 6:16 pm
Aysha Tanya, 29, a founder of the food and culture publication The Goya Journal
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Dhruv singhaniya
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Wed Jan 09, 2019 6:17 pm
said she uses WhatsApp to get recipes from her mother, because it’s the only digital platform that people her mother’s age feel confident using
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Dhruv singhaniya
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Wed Jan 09, 2019 6:17 pm
She sends us these voice notes on WhatsApp messages that allow her to give the really, really tiny details
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Dhruv singhaniya
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Wed Jan 09, 2019 6:17 pm
Ms. Tanya said, “like ‘Brown the onions and listen to this sound.’ It is so much more persona
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Dhruv singhaniya
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Wed Jan 09, 2019 6:17 pm
Noshirwan Mistry, 44, sells and delivers mangoes grown on his farm in Ladghar, south of Mumbai
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Dhruv singhaniya
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Wed Jan 09, 2019 6:17 pm
He is able to get an internet connection about five kilometers outside town
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Dhruv singhaniya
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Wed Jan 09, 2019 6:18 pm
so he uses WhatsApp to send photos of the fruit, as they are growing
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Dhruv singhaniya
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Wed Jan 09, 2019 6:18 pm
to potential buyers all over the country.
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Dhruv singhaniya
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Wed Jan 09, 2019 6:18 pm
“WhatsApp is my best marketing tool
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Dhruv singhaniya
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Wed Jan 09, 2019 6:18 pm
he said, a good way to quickly show the quality of the mangoes
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Dhruv singhaniya
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Wed Jan 09, 2019 6:19 pm
Even when he posts advertisements on other social media channels, customers still contact him on WhatsApp.
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Dhruv singhaniya
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Wed Jan 09, 2019 6:19 pm
Mr. Mistry also uses the application to pass along lore, like how to know if mangoes have been naturally ripened
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