Tell about some good business strategies ?

The car industry was a huge contributor to the US economy, so one of the first reactions from the government was to implement protectionist taxes on all imports of cars – thus making Japanese cars as expensive as locally made cars.

The goal of marketing is to connect your business’ value to the right customer base. It’s a simple concept but it can take on a million different shades.

What demographics make up your customer base?
Where do they live?
Where do they hang out online?
How do they look for products in your niche?
Who do the listen when making decisions relative to your product?

But the tactic failed. Within a few years, Toyota (and by now others too) had managed to establish production plants on US soil, thus eliminating the need to pay any of the hefty new import taxes. At first, US car makers weren’t all that worried

The days of siloed sales and marketing are over

1. Facebook Advertising
Two million small to medium sized businesses advertise on Facebook; it’s an inexpensive and effective way to market to virtually any audience.

urely by having to move production to the US, the production costs for the Japanese car makers would rise up to be roughly the same as those of the local car makers. But that didn’t happen.

the last thing you should concern yourself with is writing lengthy plans or long-winded executive summaries.

teach you the tools you need to succeed in sales

Toyota continued to output cars (now made locally on US soil) for significantly cheaper than US companies could.

2. Google My Business
Ranking your Google My Business (GMB) listing is one of the most powerful things you can do for your business.

In fact, if you run a local business targeting local clients, I would dare to say it is THE most powerful strategy available to you.

the last thing you should concern yourself with is writing lengthy plans or long-winded executive summaries.

marketing alignmen

Their finely honed production processes were so efficient and lean that they were able to beat US car makers at their own game.

3. Google Adwords
There are more than 40,000 search queries on Google every second. No other advertising method has the potential to get your business before that many pairs of eyes.

kill the traditional business plan in favor of a realistic

marketing, and social selling

4. Content Marketing
18% of marketers say that content marketing has the greatest commercial impact on their business of any channel in 2016.

You’ve probably heard of the notion of ‘continuous improvement‘. In the world of manufacturing, Toyota are pretty much the grandfather of exactly this.

programmatic marketing and sales.

A one-paragraph startup plan is exactly what it sounds like

5. Organic Social Media
Using social media for business is really a non-negotiable.

67% of consumers use social media for customer support, and 33% prefer using social media instead of the telephone. If people can’t find your business via social media, they will look for your competitors who ARE present on preferred social channels.

Most business success stories that you read – especially in the western world, involve bold moves and against-all-odds tales of bravery. Which is what makes this particular story so unique

personalize the customer experience

6. Coupon Deal Sites
Whether you sell a product or offer a service, you can use coupon deal sites like Groupon to quickly promote your business.

Coupon deal sites amass massive audiences, grouped by location, and then allow local, regional or even national businesses to offer limited-time discounts to their members.

Toyota spent years studying the production lines of American car makers such as Ford.