What is Viral Marketing

Hi

hello

Viral marketing is nothing more than a strategy that you can use to get people to promote your app via their existing social networks.

How a Viral Marketing Campaign Works

Building and setting a viral marketing campaign into motion is basically creating content so engaging and so relevant that people can’t help but share it with their friends

You plan and produce the content.

Viral Marketing Advantages

Low cost: It doesn’t need to cost much to produce something that people will want to share.

But as with everything

there are cons to go with the pros.

While a good viral marketing campaign can bring massive awareness about your brand in a cost-effective manner

This is when “too much of a good thing” may just hurt your work in building your organization’s credibility.

Viral Marketing Principles to Follow

With that said, there are principles that are present in every single one of the viral marketing campaign examples we tackle below.

Viral Marketing Examples from the 10 Best Campaigns

Using the film’s tagline “Why So Serious?”

They viewed hundreds of web pages

The campaign was so intricate and complex it took major planning.

This bolstered the impressive numbers that went to see the movie on its opening week.

Viral marketing seeks to spread information about a product or service

BREAKING DOWN Viral Marketing

A frequently used example of early viral marketing is Hotmail

Viral Marketing Characteristics

All viral marketing examples — deliberate or accidental — have three things in common

Each part must be leveraged to create a successful viral marketing campaign