How to use Twitter ?

There are millions of Twitter users tweeting thousands of pieces of information every second. It is easy to get overwhelmed by and lost in the noise. Rather than trying to soak it all in and repurpose everything, focus on your passion.

15, The Fail Whale was adored by thousands of Twitter users.

Twitter co-founder Noah Glass, who originally came up with the company's name, was famously fired from the startup. The San Francisco-based developer’s heart-breaking story of being "forgotten" and betrayed by his fellow founding team made headlines in 2011. Today, his Twitter bio simply reads: “I started this.”

Twitter is an absolute powerhouse. And while it is one of those networks that you either love or hate, my job today is to try to convince you to start loving it! Not only is Twitter a great tool to communicate with your clients, answer support questions, and engage in different conversations happening over the social web, it is also a great network to meet and prospect new clients and leads.

Don’t be a jack of all Twitter subjects and a master of none. Tweets surrounding your passion are going to be stronger. Plus, you will attract users who have similar interests. If you don’t focus, you will attract meaningless followers, if any at all.

Entering an easy password such as ‘password’ will trigger a prompt for you to enter something more secure.

Some made cakes showcasing the whale, others sported permanent tattoos. One fan even created a fictitious beer.

Despite the social network’s massive global user base -- notably down for the first time last quarter amidst an internal shakeup -- the company is not profitable. With its accumulated revenue losses approaching $2.1 billion, Twitter stocks are now trading at about a third less than the $26-per-share price put forth with the company’s November 2013 IPO. So much for being the next Facebook.

16. Twitter was almost called Twitch. Before finalizing on the name, the team looked at the Oxford English Dictionary.

Once you have zeroed in on your purpose and passion, decide how you want the Twitter world to view you.

51% of active Twitter users follow companies, brands or products on social networks.

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The word "twitterpated" doesn’t just mean to be infatuated. The Twitter-related version sounds like constipation for a reason. As Dorsey explains, it's “when you’re overwhelmed with information or you’re just so excited that you forget to tweet or forget to share.” We know the feeling.

If your goal is to influence, promote or sell, your strategy should be communication based. You are going to want to attract attention.

49% of monthly Twitter users follow brands or companies.

“We found the word Twitter,” Dorsey says.

This is how Twitter will contact you to alert you to new ‘followers’ or private direct messages.

Twitter users are 3 times more likely to follow brands than Facebook users.

17. When the founding team was building the product, it called it “Jitter” at one point. It was a “terrible” name, Dorsey says.

To attract attention, you are going to need to tweet, direct message, engage with other users and focus on getting information out in the Twitter world.

42% of Twitter users learn about products and services via Twitter.

The founding team was nervous about using Twitter as the company name “because in certain cultures it could be demeaning,” Dorsey explains.

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67% of Twitter users are far more likely to buy from the brands they follow on Twitter.

“For example, Twit is not necessarily associated with the best things.” It took two months or so for the team to get used to the name.